SATISFY YOUR CRAVING
Client: Dr Pepper
Project: 2018 Hispanic Market Campaign
Copywriters: Madeleine Glenski (English) & Samuel Melgar (Spanish)
Art Directors: Amanda Archey & Jonatan Zepeda
Creative Directors: Ignacio Romero & Flor Leibaschoff
Agency: Richards/Lerma
Date: April 2018
Don’t you hate when everything’s perfectly aligned except for one little thing? When you’re missing one puzzle piece? When the last domino doesn’t fall? It’s terribly unsatisfying. That cringing feeling you sense is accompanied by a craving – a craving to make things right.